Top 5 Fashion Games on iOS in Europe, Q3 2024

During the third quarter of 2024, fashion games on iOS in Europe demonstrated varied performance metrics. This analysis provides insights into the top five applications based on their downloads, revenue, and user engagement. The data, sourced from Sensor Tower, highlights key trends for each app.

Project Makeover from Magic Tavern, Inc., showcased a consistent revenue stream, peaking at approximately $363K by the end of September. Downloads, however, saw a decline from 107K at the start of July to about 45K by the end of the quarter. Weekly active users fluctuated, starting at 690K and slightly decreasing to 587K.

Makeup Stylist -DIY Salon game experienced a steady rise in revenue, reaching around $1.5K by the end of September. Downloads peaked mid-July at about 63K, before declining to 51K at the end of the quarter. Weekly active users remained relatively stable, hovering around 481K.

Makeup ASMR: Makeover Story from Makeup Games for FUN, saw a gradual increase in weekly active users, culminating in over 1M by the end of September. Despite this, revenue remained modest, averaging around $2.5K weekly. Downloads showed a downward trend, decreasing from 53K in early July to 36K by the quarter's end.

Fashion Designer-Dress Up Game by Tap Q Games had an interesting quarter with downloads peaking at 76K in mid-August, but declining to 14K by late September. Revenue remained minimal throughout the quarter. Weekly active users increased steadily, reaching over 106K by the end of September.

Finally, Acrylic Nails! by Crazy Labs continued to attract new users with downloads peaking at 35K in late July. Weekly active users saw a peak of 65K in July before declining to 38K by the end of September. The app did not generate any revenue during this period.

For a more comprehensive analysis of app performance metrics, visit Sensor Tower for detailed insights.